Mediaposte Martech | HubSpot Feature Updates

90-Day Auto-Disable for Unused URL Redirects

Written by Catalin Vlad | Feb 24, 2026 11:25:35 AM
Note
This record includes updates regarding current development efforts for our existing or new products or services. These updates are not intended to be a promise or guarantee of future availability of products, services, or features but merely reflect our current plans based on factors currently known to us. They also are not intended to indicate when or how particular features will be offered or at what service tier(s) or price. These planned and future development efforts may change without notice.

 

What is it?

Starting September 8, 2025, URL redirects that haven't been used in 60 days will be automatically disabled. Disabled redirects will appear grayed out in your URL redirects table but can be reactivated anytime.

 

Why does it matter?

This change helps optimize your website performance and redirect management by automatically cleaning up unused redirects while improving your site speed. You maintain full control—you can re-enable any disabled redirect or turn off the auto-disable setting entirely. You'll also gain better visibility into redirect usage to help you decide what to keep active.

 

How does it work?

Any redirect with zero usage over the past 60 days will be automatically disabled on September 8, 2025, and moving forward. Disabled redirects remain visible in your redirects table for reference.

  • To reactivate a redirect, simply toggle it back on.
  • To disable this feature, adjust your redirect settings.

 

Who gets it?

All hubs and tiers