Blog Research Agent

What is it?

The Blog Research Agent is an AI-powered content engine designed to research topics, identify sources, and write high-quality, SEO-optimized blog posts. This agent enables content marketing teams to produce significantly more long-tail content at scale.

When you activate the Blog Research Agent, you get:

• Smart topic recommendations based on AI-powered research
• Titles, subtitles, bodies, imagery, and SEO keywords for new blog posts
• Easy customization and scheduling via Breeze Studio
• Analysis of existing blog posts to get recommendations that fill potential content gaps

Why does it matter?

Creating high-quality blog content consistently can be time-consuming, especially during the early stages of research and topic ideation. The Blog Research Agent helps provide a significant head for content marketers by:

• Suggesting relevant, SEO-informed blog topics tailored to your brand and content goals
• Reducing the manual effort needed to brainstorm and validate blog ideas
• Keeping the entire workflow, from ideation to draft creation, within HubSpot’s Content Hub
• Giving writers a strong starting point so they can focus on refining and publishing faster

This makes content production smoother, quicker, and more aligned with strategic goals, all without leaving HubSpot!

How does it work?

• Blog writers configure their Agent in Breeze Studio, choosing how many ideas they want, and feeding it optional inputs like target SEO keywords or competitor links
• The agent uses a mix of automated insights (past posts, brand tone, length, etc.) and manual inputs to generate suggestions
• Outputs include topic title, subtitle, body, featured image, and keywords which are all visible inside Blog AI Suggestions and Breeze Studio runs
• Writers can pick a suggestion, tweak it, and continue into the full content editor to finalize

Who gets it?

Breeze Intelligence Credits Small, Breeze Intelligence Credits Medium, Breeze Intelligence Credits Large, Professional Customer Platform, Enterprise Customer Platform, Content Pro, Content Enterprise, Marketing+ Pro, Marketing+ Enterprise, Smart CRM Professional, Smart CRM Enterprise

Note: This feature does not yet consume use credits.

Beta features may consume credits and credit rates may change as features evolve. While we aim to provide 30 days notice before beta features begin consuming credits, this may not be possible given the rapid pace of beta development. All beta features are subject to the HubSpot Beta Services Terms.

Learn More:

Learn more on the Knowledge Base