Enhanced multi-step form logic (hide & show steps)

What is it?

We’re introducing powerful, new upgrades to conditional logic in multi-step Forms, giving you more control over what visitors see as they move through your form.

You’ll now find two new step-level logic actions available in the Forms Editor:

• Hide steps: Hide one or more steps when conditions are met.
• Show steps: Reveal steps dynamically based on a visitor’s responses.

We’ve also improved the field-level actions you already use today:

• Show fields now includes rich text and content blocks, allowing you to reveal content dynamically.
• Skip to step is now deprecated, as Hide Steps provides a simpler and more flexible way to design multi-step paths.

In addition, forms now support a smoother completion experience when logic hides the final step: if Hide Steps removes all remaining visible steps, the form will automatically surface the Submit button, allowing the visitor to submit without navigating further.

These improvements make it easier to build clean, personalized, and frictionless multi-step experiences for every visitor.

Why does it matter?

Forms work best when they feel straightforward and relevant.

Previously, it was difficult to tailor multi-step forms to each visitor’s situation - “Skip to step” required multiple rules and couldn’t hide the final step.

With the new Hide Steps and Show Steps actions, your forms can now adjust automatically based on how someone responds. This means visitors only see the steps and information that apply to them, while irrelevant sections are removed.

The result is a shorter, clearer experience that reduces friction, improves completion rates, and makes complex forms easier to manage.

How does it work?

Adding step-level logic to a form

1. Navigate to Marketing → Forms.
2. Create a new form or open an existing multi-step form.
3. Add or edit a conditional logic rule.
4. Under On-form actions, select Hide steps or Show steps.
5. Choose which steps should appear or be removed when your conditions are met.
6. Review and publish your form.

Completion behavior

When Hide Steps removes all remaining visible steps (including the final step), the form will automatically display the Submit button on the current step.

The visitor then clicks Submit to complete the form and proceed to your thank-you page. This reduces unnecessary navigation while keeping full control in the hands of the visitor.

This behavior is only supported with Hide Steps, since Skip to Step cannot hide the final step.

Deprecation note

Skip to step is still visible for existing configurations but is now deprecated for new forms. We recommend transitioning to Hide Steps, which offers a more flexible, predictable, and modern way to design multi-step form logic.

To find out more about these changes, please visit this knowledge base article.

Who gets it?

Content Hub Professional, Content Hub Enterprise, Marketing Hub Professional, Marketing Hub Enterprise