Manage Associations in Bulk

What is it?

You can now remove outdated or incorrect associations in bulk from the index page. Select up to 10 records and quickly remove multiple associations at once to keep your CRM data accurate and reliable.

Why does it matter?

CRM record associations can quickly become outdated when contacts change companies, deals shift ownership, or data imports create incorrect relationships. Today, keeping associations current requires time-consuming workflows, developer support, or manual updates one by one. This creates inefficiencies that waste time and spread errors across records, making teams question whether their CRM data is trustworthy.

The new bulk association editor saves time and reduces errors by giving you a fast, straightforward way to inspect and remove incorrect associations in small batches. This helps ensure your CRM remains a reliable and high-quality source of truth for your team.

How does it work?

We're starting with the most urgent need: removing incorrect associations in bulk. Watch this Loom video to learn more.

1. Navigate to any index page
2. Select up to 10 records using the checkboxes
3. Click Manage Associations
4. Review the records' associations, organized by record type
5. Select the associations you want to remove
6. Click Dissociate to remove the selected associations in bulk
   
   

Who gets it?

This feature is available across all HubSpot products and subscription tiers.