Mediaposte Martech | HubSpot Feature Updates

TikTok Integration for Social

Written by Catalin Vlad | Feb 24, 2026 8:48:33 AM
What’s changed?
Added a link to the official HubSpot knowledge base article for this beta.

 

  

What is it?

You can now connect TikTok accounts to HubSpot to draft, schedule, and publish TikTok videos, monitor and reply to comments on your posts and mentions of your account by others, and analyze TikTok organic social performance.

 

Why does it matter?

TikTok continues to grow as an influential social network, enabling your business to stay competitive, build brand awareness, and reach new audiences. Bringing TikTok publishing, replying, and reporting into HubSpot enables you to manage your social presence across networks in one unified platform.

 

How does it work?

Connect your TikTok accounts to HubSpot to:

 

  • Publish TikTok videos: Select from your HubSpot video library or upload videos to draft your post, then schedule, approve, and publish to TikTok
  • Monitor and reply to TikTok comments and mentions: Get notified and see comments made on your posts or @mentions of your TikTok accounts and send replies from your Social Reply inbox, plus create or associate social accounts as CRM Contacts
  • Analyze TikTok account and post performance metrics: See how your TikTok accounts and posts are performing, compare to other networks, and get insights for evolving your strategy

Read the official HubSpot knowledge base article to learn more (PW: Social_274936).

 

Who gets it?

Marketing Hub Professional, Marketing Hub Enterprise