Mediaposte Martech | HubSpot Feature Updates

CRM Record Timeline Updates

Written by Catalin Vlad | Aug 6, 2025 12:15:40 PM

What is it?

We're rolling out an updated CRM record activity timeline that combines a modern new look with powerful new filtering capabilities to help you find what matters, fast.

Visual Redesign
  • Threaded Timeline Layout: We've refreshed the timeline with a modern, threaded layout where activities are visually connected. This makes it easier to follow the flow of engagements and understand the sequence of events at a glance.
  • Enhanced Visual Signals: A new icon system helps you quickly identify key activity types, so you can scan your timeline faster without needing to read each entry.
New Filtering Features
  • Sticky Header for Easy Access: The activity timeline header is now sticky, so filters stay visible as you scroll. This makes it easier to tweak your view without having to scroll back to the top.
  • 'Assigned To' Filter Options: Filter activities by Me (automatically scoped to the current user) or All deactivated and removed owners, making it easier to audit, reassign, or review activities connected to users no longer in your account.
  • Filter by Engagement Properties: You can now filter activities by properties specific to each engagement type, like Direction for emails, Outcome for meetings, and Status or Priority for tasks. This makes it easier to zero in on the interactions that matter most.
  • Smarter Filtering for Users or Teams Across Tabs: You can now filter by user or team across all tabs (like Calls, Meetings, and Notes), not just the Activity tab. When applied, you'll also see activity types that are not filterable by user or team, while still filtering out unnecessary information.

Why does it matter?

The activity timeline is one of the most frequently used surfaces in the CRM and now it's faster, clearer, and more powerful.

  • See the full story at a glance: The threaded layout helps you follow conversations and engagement sequences with less cognitive load.
  • Scan smarter, not harder: Icons and visual hierarchy make it easier to spot key moments without digging.
  • Get to what matters faster: New filtering options let you zoom in on specific types of activity, properties, or ownership, so you spend less time searching and more time acting.
  • Support better team workflows: Whether you're reviewing handoffs, triaging tasks, or cleaning up old activities, these updates give you the context and control you need to work efficiently.

How does it work?

These changes are automatically applied without any action needed from you.

Who gets it?

All hubs and tiers